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How to get the best bra fit: interview with FabFoundations expert Ali Cudby

Although I love lingerie and know quite a bit about it, I can still struggle to find the right bra fit. Even when I do succeed in my search, the same style and brand might not be available the next...

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How I Learned to Love Bra Washing Day

I know I can extend the life of my lingerie by following three key rules on bra washing day: (1) do it by hand (2) wash in cool water with gentle soap, and (3) always line dry. So why don’t I follow...

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How to Store Bras? Four Simple Bra Storage Rules

How do you store your bras? For years, my idea of bra storage was to fold a bra in half and toss it into the top drawer of my bedroom dresser. Every few months I’d pull it open and find a mess of...

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How to Buy Lingerie Online

Many women are reluctant to buy their lingerie online. They’re afraid a bra might not fit, be delivered in the wrong size, or be a hassle to return. But nothing could be further from the truth. Buying...

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Five Signs It’s Time to Throw Away Old Bras

I hate having to throw away old bras. I’m not even sure why it’s so hard. I know they don’t last forever. Yet many feel like good friends, and it’s tough to let go of these formerly supportive...

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Bra Shopping More Fun With Friends

If you dread picking out or being fitted for new bras, try bra shopping with a couple of close girlfriends. It’s great to compare notes and share what you love or hate about certain bra styles, along...

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5 Reasons Why You’re Wearing the Wrong Size Bra

Women are always told that they are wearing the wrong size bra. It’s the constant refrain we hear from bra manufacturers, fitters, and stylists. Oprah tried to solve the problem a couple of times by...

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Best Bra Fit Tips: From Men

Do you hate wearing bras or struggle to find the right one for your body type? You might be surprised to find that the best bra fit tips come from guys: who wear bras. Over the past year I’ve heard...

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The Real Value of Luxury Lingerie

Investing in luxury lingerie is an investment in yourself. But what makes lingerie truly special? Is it the construction? The way it makes you feel? The memories you make while wearing it? As a former...

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5 Obstacles to Finding the Perfect Bra

Every woman wants one: the perfect bra that works under every outfit, looks fabulous on its own, and doesn’t cause pain—-to our bodies or budgets. I spent years blaming the lingerie industry for...

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Bra Fit Problems? Get to Know Your Bra Zone Not “Right” Size

Got bra fit problems? It’s not your fault. Sure, women’s breasts are constantly changing and moving around on our chests. So it’s easy to blame ourselves when a bra doesn’t fit right. But let’s not...

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How to Pack Bras and BRAG Travel Bag Giveaway

Going out of town for the Holidays? Does it matter how you pack bras into your suitcase? Here are three things to consider: 1) Molded and t-shirt bras are fragile. Sure, they may look sturdy, but if...

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9 Ways to Recycle Your Bras

Do you throw out or recycle your bras? I always feel guilty about tossing my old bras in the trash, suspecting that all that wire, lace, and elastic can’t be great for the environment. And I wouldn’t...

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Hate Bra Shopping? Look to Your Feet for Help

Do you hate bra shopping? What about buying shoes? Many women can’t get enough variety when it comes to footwear. Surveys show women own up to 17 pairs of shoes, but only 9 different bras — half of...

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Six Qualities of Good Bra Fitters — Q&A With Industry Expert Ali Cudby

In any business there are some who are better at their job than others. But how do you know you’ve put your boobs in the right hands (or tape measurer) when it comes to proper bra fit? Given all the...

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Why Is Bra Sizing So F**ked Up and Can Anyone Fix It?

Why is bra sizing so complicated and confusing? That’s the question I ask myself while shopping for bras at H&M. There’s an extra layer of crazy to intimate apparel sizing, especially when it’s...

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Six Tips to Eliminate Underwire Bra Pain

An underwire bra is like a good friend to me. So why are some such a pain? Underwire bras provide great shaping, support, and lift. They come in all shapes, sizes, and styles, too. I’m a 34DD at the...

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6 Tips to Stop The Bra Hate

Can we take a break from all the bra hate? I love bras. I love what they do for my body, clothes, and state of mind. But not one day goes by when I don’t read some random article on the horrors of bra...

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15 Ways My Bra Habits Have Changed Since My 20s

I’m a long time bra wearer, so my bra habits are pretty ingrained. Over the years, I’ve shifted my bra buying and wearing routines. I’ve developed a deeper appreciation for and greater love of...

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Full Busted and Full-Figured: A Lingerie Primer

Shopping for clothing when you’re curvy can be tough. Figuring out what “type” of curvy you are according to the fashion industry can be even harder. How do you know when you are full busted or...

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